Website Design

Lead-Generation Website Design

A website built to turn visitors into quote requests

Mockup of a tree-service website homepage with a call button, quote form and service cards, shown on desktop and mobile

The problem this solves

Most service-business websites are built like a brochure. They describe the company, list a phone number somewhere, and leave the visitor to work out the rest. Homeowners comparing three contractors on a phone will pick whichever one makes it easiest to get a price.

The outcome. A site where a homeowner can understand what you do, see that other people trust you, and request a quote in under a minute — on any device.

Right for you if

You have no website, or the one you have is beyond saving. You want a site built specifically to produce quote requests rather than to look tidy.

  • Custom business website
  • Mobile-responsive design
  • Quote-request forms
  • Click-to-call functionality
  • Service pages
  • Service-area pages

What is included

Everything in a website design project

Custom business website

Designed around your services and market, not a stock template every competitor in your state is also using.

Mobile-responsive design

Built for phone screens first, where most service-business traffic actually arrives.

Quote-request forms

Short, well-labelled forms placed where people decide, with the fields you need to price a job.

Click-to-call functionality

A tap-to-dial button in the header and at every decision point on mobile.

Service pages

A dedicated page for each service you want to sell, so both homeowners and search engines see the detail.

Service-area pages

Real pages for the towns and counties you cover, written to be genuinely useful rather than duplicated.

Reviews and trust elements

Google reviews, licence and insurance details, guarantees and project photos placed where they change a decision.

Analytics setup

Google Analytics and Search Console connected so you can see calls, form submissions and traffic sources.

How projects run

A clear process, from first call to launch and beyond

You always know what stage the project is at and what happens next.

  1. 01

    Discovery

    We go through your services, the areas you cover, the jobs worth the most to you, your competitors and what is working now.

    • Services and job types
    • Target towns and counties
    • Current site and analytics review
    • Competitor comparison
  2. 02

    Strategy and Content

    We map the page structure, the conversion path and the local search opportunities, then write or shape the content to match.

    • Sitemap and page plan
    • Keyword and service-area research
    • Conversion flow and calls to action
    • Content outlines or full copy
  3. 03

    Design and Development

    We design and build the site mobile-first, with quote forms, click-to-call, review displays and clean, fast code.

    • Mobile-first design
    • Quote forms and click-to-call
    • Reviews and trust elements
    • Speed and accessibility checks
  4. 04

    Launch and Growth

    We test everything, launch, connect analytics, and give you the option to keep improving rankings and conversions.

    • Pre-launch testing
    • Analytics and call tracking setup
    • Search Console and sitemap submission
    • Optional ongoing local SEO

Packages

Clear starting points, with no surprises

Every project is scoped in writing before work begins.

Website Refresh

starting at$1,000

For businesses that need to modernize and improve an existing website.

Best when the content is broadly right but the design, mobile experience and calls to action are losing you enquiries.

  • Design modernization across existing pages
  • Mobile experience rebuilt
  • Clear calls to action and quote paths
  • Speed and usability improvements
  • Reviews and trust elements added
  • Analytics connected and verified
Request a Proposal

Local SEO

per month, starting at$500

For businesses that want stronger visibility in local search results.

Best once you have a site worth sending traffic to. Runs monthly with no long lock-in.

  • Keyword and competitor research
  • On-page optimization across the site
  • New service and location pages each month
  • Google Business Profile management
  • Technical SEO monitoring and fixes
  • Rank tracking and a monthly report
Discuss Your Project

Final pricing depends on scope, page count, content, integrations and how competitive your market is. Every project starts with a written scope so you know exactly what is included before any work begins.

FAQ

Website Design questions

How many pages does a service-business website need?

Most start between eight and fifteen pages: a home page, an about page, a contact page, a page for each service you want to sell, and pages for your main service areas. We agree the exact page list during discovery and write it into the scope.

Can you build the site around the way I already sell?

Yes. If most of your work comes from emergency calls we make the phone number impossible to miss. If you quote from photos we build the form around uploads and job details. The structure follows how you actually win work.

How much does a service-business website cost?

A refresh of an existing site starts at $1,000 and a new lead-generation website starts at $1,500. What moves the number is page count, how much content we write versus how much you supply, and any integrations you need. You get a written scope with a fixed figure before work starts.

How long does a website project take?

Most projects run three to six weeks from the discovery call to launch. The largest variable is content — how quickly we can get photos, service details and reviews from you. Larger sites with many service-area pages take longer, and we agree the timeline in writing up front.

Can you redesign my existing website?

Yes, and it is a large part of what we do. We audit what you have, keep the pages and content that already earn traffic, redirect anything that has to change, and rebuild the parts costing you enquiries.

Your Website Should Help You Win More Business

Request a professional website review and discover practical ways to improve your design, credibility, local visibility and conversion rate.